I joined Rivian in 2019 as the second user experience (UX) designer of in-vehicle digital products. As someone who is passionate about maps and navigation, I sought out the assignment to design the in-vehicle navigation app for the world's first all-electric pickup truck, the Rivian R1T, from a "clean sheet."
Navigation is complicated and involves maps, routing, points of interest, traffic, and many other elements. Incoporating charge and trip planning to support electric vehicle drivers adds even more complexity. As a result, I knew my task would be daunting, but I was up for the challenge!
UX Design Lead
Delivering a navigation app is a monumental effort. There are a couple reasons why. First, there are dozens of features. Second, the Navigation app is more complex than most other apps in the car, given that it functions based on vehicle position, heading, speed, and other factors.
Data quality is as important as UX. Designing a great navigation experience is only half of the challenge. The other half is ensuring the map, routing, point-of-interest, and traffic data are reliable. If they're not, users may complain or abandon the app.